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【With the same author name:【Leng Xionghui】 Found 3 articles】     /Page   Order by:   Asce   Desc   
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  MARKETING  |  F270
To Handle Weights with Ease or Caution?A Study on the Impact of Virtual Reality Control Sense on Consumer Perception of Product Weight
Leng Xionghui, Wan Jiayi, Peng Xiujuan, et al
First published at: Oct 20, 2025
View: HTML | PDF | Download PDF(2081.8 KB) | ESI
doi:10.16538/j.cnki.fem.20250512.301
Foreign Economics & Management, Vol. 47, Issue 10, pp. 77 - 97
  MARKETING  |  F270
Can “Empathy” be Realized by “Analogy”? A Study on the Tactile Empathy Effect of Tactile Cues in Online Product Display Images
Leng Xionghui, Zhou Xiaoyu
First published at: Dec 20, 2023
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doi:10.16538/j.cnki.fem.20230421.302
Foreign Economics & Management, Vol. 45, Issue 12, pp. 118 - 136
  MARKETING  |  F270
Is It Possible to Empathize with the Untouchable? Tactile Compensation Effect of Online Product Metaphorical Text Description
Leng Xionghui, Zhou Xiaoyu, Xiong Li
First published at: Oct 20, 2022
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doi:10.16538/j.cnki.fem.20220722.302
Foreign Economics & Management, Vol. 44, Issue 10, pp. 87 - 103
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